Saturday, November 20, 2010


Want to take part in a cool, real scientific study? Of course you do. Check out the bodyLAB! This project explores the evolution of human body shapes and our ideas of attractiveness. Basically, they try to quantify the judgments and decisions that we make about the attractiveness of others. They are trying to understand how all the traits that make up a human body combine to influence attractiveness.

In September 2010 the first results were published in the Journal of Experimental Biology (perhaps I'll review it in a future post). But this paper isn't the end of the study, it is ongoing, with the "population" of bodies refreshed every month. Recently, they've also added a facial attractiveness test. So visit the site more than once.

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