Yet another entry into the "Groundbreaking science - men like boobs" category.
This is a story about hitchhiking boobs, or rather boobs that are good for hitchhikers.
Picture this: Its a sunny day at the beginning of summer and you're in France driving down the road in Presqu'lle de Rhuys in Brittany. You see a young woman dressed in a pair of neat jeans, light sneakers, and a white figure-hugging shirt and she has her thumb out to catch a ride. Do you stop? Why?
This experiment tested the effect of a woman's bust size on the rate of help offered when hitchhiking. A woman, exactly as I described above, was fitted with various sized bras/lifts (A-cup, B-cup, and C-cup) and asked to hitchhike. Twelve hundred drivers (774 men and 426 women) were tested for their responses to the woman and her boobs.
Male drivers were shown to have significantly different responses to cup size. C-cup being significantly different than A-cup but not to B-cup, and A-cup and B-cup were not significantly different from each other. Female drivers showed no significant difference between cup sizes. To sum up, the bigger your boobs the more likely male drivers are to stop and give you a lift.
So, once again, men like boobs. Any boobs are good, but bigger boobs are better. Again, you're shocked, I can tell.
Here's the paper:
Guéguen N. (2007) Bust size and hitchhiking: a field study. Percept Mot Skills: 105(3 Pt 2), 1294-1298. (PMID: 18380130)